This is an idea I had after walking around London recently. I noticed that London is full of many iconic things that are very everyday for most people who live and work in the city. The Transport for London logo is probably one of the most recognisable symbols in London and it's literally everywhere: On buses, tube stations, posters, cabs, bus stops, roads, signage, maps and everywhere that is associated with London transport. So I thought that I could use this as a basis for making the everyday extraordinary.
I'm interested in expressing how intwined with London the logo is as it's been used almost a century now. Perhaps somethings that shows how transport connects London and Londoners.
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